Inspiration from Jason Jules

Before the Black Ivy fame, Jason Jules made waves as a model for Drake's. Look through these photos, and it's easy to see why.

Jason Jules is awesome. I mean, yeah, he’s awesome to look at, he’s very good at wearing clothes, but also, I know him, he’s a cool dude. Well… This is just an inspo album, not an interview or anything, so… just watch him wear some clothes, I guess.

Oh, here’s Black Ivy (a book he wrote with Graham Marsh; kind of a coffee table book, but worthy of a cover-to-cover read anyway). And for those whose memory goes by IG usernames: @garmsville. There you go.

Jason Jules modeling for Tyler Okonma’s Louis Vuitton collection. Jason and Tyler are friends, ostensibly going back to Black Ivy, which Tyler manages to include in many of his music videos.

The first photo I remember seeing of the man, cover of my first ever inspo album, and… idk, man, picking out apples in a cozy cardigan just felt like a very pleasant vibe. It still does.

Okay, yeah, this album is maybe 90% Drake’s. I just grabbed what I had in my inspo folders. If I was putting real effort into this Substack, I’d have looked for more, balanced it out. He’s done campaigns with Sebago and stuff. But this is what daily posting to a walled garden platform entails. Lazy inspo dumps.